OC Business Journal

Dennis Rodman links with Costa Mesa’s ID Supply for clothing line

ID Supply Co., a Costa Mesa merchandise company, is teaming up with fivetime NBA champion and onetime OC resident Dennis Rodman for an apparel line.

“I’m looking to bring the iconic fashion from the ’90s and early 2000s back in a big way and the guys at ID Supply Co. are helping me bring this vision to life,” Rodman said in a statement.

“His apparel design direction still replicates that attitude from the jumbo, inyour-face designs to the ’90s sports aesthetic that captivates generations and is very much on trend,” ID Supply CEO Brandon Ruddach said of Rodman in a statement.

The Rodman Apparel collection launched online last month and will be available in specialty retailers in the U.S. Canada, Europe and Australia in spring next year, the company said.

Ruddach founded ID Supply in 2016. He previously worked as the director of sales and marketing at Costa Mesa ad agency Seaside Visual.

TABLE OF CONTENTS

en-us

2022-12-05T08:00:00.0000000Z

2022-12-05T08:00:00.0000000Z

https://ocbusinessjournal.pressreader.com/article/281792813052171

LABJ